posted on 2012-10-29, 16:51authored byScott Davidson, Robert H. Binstock
Political Marketing and Segmentation in Aging Democracies
History
Citation
Davidson, Scott; Binstock, Robert H., Political Marketing and Segmentation in Aging Democracies, ed. Lees-Marshment, Jennifer, 'Routledge Handbook of Political Marketing', Routledge, 2011
Author affiliation
/Organisation/COLLEGE OF SOCIAL SCIENCE/Department of Media and Communication