Whitty_Mass-Marketing Fraud_Whitty_IEEE.pdf (141.64 kB)
Mass-Marketing Fraud: A Growing Concern
journal contribution
posted on 2015-10-28, 13:45 authored by Monica T. WhittyMass-marketing fraud is a growing international problem. Victims of this crime often experience a double hit, losing money as well as being psychologically affected. Understanding how criminals exploit online communication to develop trust and persuade individuals to give up their money is key to future work on the development of prevention programs.
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Citation
IEEE Security and Privacy, 2015, 13 (4), pp. 84-87Author affiliation
/Organisation/COLLEGE OF SOCIAL SCIENCES, ARTS AND HUMANITIES/Department of Media and CommunicationVersion
- AM (Accepted Manuscript)
Published in
IEEE Security and PrivacyPublisher
Institute of Electrical and Electronics Engineers Inc.issn
1540-7993eissn
1558-4046Copyright date
2015Available date
2015-10-28Publisher DOI
Publisher version
http://ieeexplore.ieee.org/xpl/articleDetails.jsp?arnumber=7180222Notes
Deposited with reference to the publisher’s archiving policy available on the SHERPA/RoMEO website.Language
enAdministrator link
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