Whitty_Mass-Marketing Fraud_Whitty_IEEE.pdf (141.64 kB)
Download fileMass-Marketing Fraud: A Growing Concern
journal contribution
posted on 2015-10-28, 13:45 authored by Monica T. WhittyMass-marketing fraud is a growing international problem. Victims of this crime often experience a double hit, losing money as well as being psychologically affected. Understanding how criminals exploit online communication to develop trust and persuade individuals to give up their money is key to future work on the development of prevention programs.
History
Citation
IEEE Security and Privacy, 2015, 13 (4), pp. 84-87Author affiliation
/Organisation/COLLEGE OF SOCIAL SCIENCES, ARTS AND HUMANITIES/Department of Media and CommunicationVersion
- AM (Accepted Manuscript)