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Perceived export performance: The invisible part of the iceberg

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journal contribution
posted on 2024-08-01, 15:04 authored by Arash Sadeghi, Sylvie Chetty, Elizabeth L Rose

This study offers a more fine‐grained view of perceived export performance (EP) and map out the key aspects of this phenomenon from the perspective of SME managers. Particularly, we explore the differences in managers' practices and their perceptions about underlying aspects of EP, including level of analysis, type of performance, mode of assessment, criteria, time frames, and frames of references. Furthermore, we explore some of the key reasons for variations in EP assessment practices. This study adopts an inductive approach based on semistructured interviews with 20 exporting SMEs in New Zealand. We observed that firms exhibit distinctive behavior in their EP assessment depending on their type of ownership, stage of internationalization, and perceived psychic distance toward target markets. We challenge the assumption that a single, universal EP evaluation model can be used for SMEs and suggest that the appropriate conceptualization of EP should be dictated by each firm's strategic orientation.

History

Author affiliation

College of Social Sci Arts and Humanities School of Business

Version

  • VoR (Version of Record)

Published in

Thunderbird International Business Review

Volume

63

Issue

6

Pagination

667 - 686

Publisher

Wiley

issn

1096-4762

eissn

1520-6874

Copyright date

2021

Available date

2024-08-01

Language

en

Deposited by

Dr Ash Sadeghi

Deposit date

2024-07-22